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Data Storytelling Examples: Businesses That Use Their Data In Creative Ways (That You Can Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/6665414f-12e5-41dc-af1b-2e22945d5853/Screen+Shot+2021-12-20+at+3.44.45+PM.png Blogs - Data Storytelling Examples: Businesses That Use Their Data In Creative Ways (That You Can Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/blog/what-is-a-data-strategy-consultant monthly 0.5 2023-03-16 https://www.insightlimeanalytics.com/blog/secrets-to-paid-marketing monthly 0.5 2023-03-20 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1667403697293-OK6K89M22I96SD1Y6NN8/Data+Strategy+Expert.png Blogs - Three Secrets to Paid Growth Marketing That No One Tells You - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/case-studies daily 0.75 2024-05-06 https://www.insightlimeanalytics.com/case-studies/mfour-cluster-analysis-case-study-hx5gd-lp5gs monthly 0.5 2024-05-06 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/4ac81bf5-080d-4535-900a-3b4420a5a5de/MFour+QSR+Case+Study.jpg Case Studies - MFour’s Data Unlocks Insights About QSR Super-Customers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/case-studies/tailwind-opportunities-analysis monthly 0.5 2024-05-10 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/a515bec1-c1f0-4d2c-9ca7-50102891b7f7/Home+%282%29.jpg Case Studies - Tailwind Nutrition Identified Over $4 Million In Opportunities & Risks Through An Opportunities Analysis - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/case-studies/twitter-sentiment-analysis monthly 0.5 2023-10-12 https://www.insightlimeanalytics.com/case-studies/qualitative-forecasting monthly 0.5 2023-03-22 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/e0888a36-0bff-4272-9858-d9545a6f70a8/qualitativeforecasting Case Studies - Online Insurance Aggregator Gains An Edge By Using Qualitative Forecasting - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/f8d7b766-62db-420e-91a0-2517bdee4add/Screen+Shot+2022-08-23+at+4.21.47+PM.png Case Studies - Online Insurance Aggregator Gains An Edge By Using Qualitative Forecasting - Make it stand out *The data is cleansed and not representative of the analysis created. These numbers are random and meant to exemplify the type of modeling but do not represent real numbers. The Final Outcome While the model showed that their initial marketing goals weren't realistic, after looking at the model, they could make much more informed decisions about how to use their investment in the first year. They made different decisions than they would have without using us for forecasting and modeling. Doing this extra due diligence instead of just setting budgets and running meant they had a more realistic picture of what was possible from the beginning of their business. Similar methods can be used for startups and established companies - any time you enter new territory, whether it's entering a new market or adding more spend on marketing. Curious to learn more or ready to start your marketing intelligence project? Fill out an application to work with us here! https://www.insightlimeanalytics.com/case-studies/terawatt-survey-design monthly 0.5 2023-03-20 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/89db4f13-1dad-4a32-9dc9-79d6d7600300/Screen+Shot+2021-09-30+at+12.24.57+PM.png Case Studies - Terawatt: Market Intelligence Survey Design Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/87404b84-8cf7-4a68-b3c9-4685fc1f8a52/terawattcasestudy Case Studies - Terawatt: Market Intelligence Survey Design Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/b223a3bd-cd70-4343-ae2e-c41a31083606/Screen+Shot+2021-12-20+at+4.08.49+PM.png Case Studies - Terawatt: Market Intelligence Survey Design Case Study - Make it stand out The final lead magnet deliverable was created with guidance in copy and visualizations from Insight Lime, and with a 3rd party designer. You can download the full 2020 Terawatt survey on their website. The main takeaway was that employees rated programs as a significant benefit to their job satisfaction. There is a huge variety of opinions on how a program should be set up. Some employees want a stipend; others want a clearly laid out program for them to follow. More surprisingly, we found a difference between how men and women responded - women were overall less satisfied with professional development programs than men. That insight created a lot of discussion between our two teams. Were women not being served the same opportunities for professional development as men? The survey results were so interesting that we are already working with Terawatt on their 2022 survey, which will dive deeper into both the impact of the COVID-19 pandemic on professional development programs and the opinions of underrepresented groups. In the future, Terawatt has a vision of running a longitudinal study following companies over the years to understand the growth of their professional development programs and the opinions of their employees. (If you’re interested in being part of their study, you can contact Terawatt here!) https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/89a48e42-c9b9-473a-a5ec-60f53c278905/Surveydesignprocess Case Studies - Terawatt: Market Intelligence Survey Design Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/case-studies/tag/Cluster+Analysis monthly 0.5 https://www.insightlimeanalytics.com/webinars daily 0.75 2023-09-21 https://www.insightlimeanalytics.com/webinars/knowledge-management-for-experiementation-programs monthly 0.5 2023-09-21 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/86b64c81-4ac2-4dcf-8089-945fb1a9df5d/Knowledge+Management+Maturity+Assessment+%281%29.png Webinars - Free Webinar: Knowledge Management for Experimentation Programs: How to Build Continual Community Knowledge to Quantify Success - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/7737dd13-85b2-4a70-abae-dfbe70f2db7e/Webinar+Graphic_2_1280+x+1280+%281%29.jpg Webinars - Free Webinar: Knowledge Management for Experimentation Programs: How to Build Continual Community Knowledge to Quantify Success - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/webinars/from-ai-to-business-impact-webinar monthly 0.5 2023-09-18 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/6ccfdac5-6f33-4ce7-b5c6-4887cd691d66/Post-webinar.png Webinars - Free Webinar: From AI to Business Impact: How to Get More ROI From Your Customer Data - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/webinars/sitespect-testing-webinar monthly 0.5 2023-05-25 https://www.insightlimeanalytics.com/webinars/data-driven-black-friday monthly 0.5 2023-10-04 https://www.insightlimeanalytics.com/webinars/data-driven-marketing-budgets monthly 0.5 2022-11-22 https://www.insightlimeanalytics.com/webinars/category/eCommerce monthly 0.5 https://www.insightlimeanalytics.com/webinars/tag/Free+Webinar monthly 0.5 https://www.insightlimeanalytics.com/webinars/tag/Data+Analytics+Webinar monthly 0.5 https://www.insightlimeanalytics.com/webinars/tag/Insight+Lime+Analytics+Webinar monthly 0.5 https://www.insightlimeanalytics.com/webinars/tag/Orita+Webinar monthly 0.5 https://www.insightlimeanalytics.com/lets-talk daily 0.75 2023-06-01 https://www.insightlimeanalytics.com/about daily 0.75 2024-04-30 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1623798071405-3UUIURMREGKC4BYKYZNH/Aboutusphoto.jpg About Insight Lime Analytics https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/07225a9a-19d5-419a-9aa6-0f7d24b8a48c/_DSC5561+%281%29.jpg About Insight Lime Analytics https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/c4442705-8905-4439-831b-796ae8c9f55f/_DSC2119.jpg About Insight Lime Analytics https://www.insightlimeanalytics.com/environmental-mission-statement daily 0.75 2023-05-09 https://www.insightlimeanalytics.com/start-using-your-data-free-checklist daily 0.75 2021-12-02 https://www.insightlimeanalytics.com/survey-design-packages daily 0.75 2023-03-20 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/de03f708-3dac-4141-8dd1-8446ed9e231a/MB-image-4.png Survey Design Services Packages - The thing is, the insights are out there to help you get the edge you need in business. You just need to know how to ask the right questions. Your most pressing business questions can be answered and validated by a survey designed by a data professional. Whether you’re wondering if you could charge more for your product to make more revenue or aren’t sure what features to develop next. But…A lot of people do it wrong. They don’t design a survey in a way that reduces bias, allows for the best analysis possible, and answers their questions correctly. That’s where a survey and data professional comes in. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/f037473a-b7b5-47d1-9cff-94dc097fd2c2/MB-image-3.png Survey Design Services Packages - Deciding on pricing for your product, prioritizing features, and understanding what your customers truly want can be hard. With so much competition in digital businesses these days, any edge you can get can launch you to success (and any disadvantage can send you out of business). https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - 2. We help you find an audience or recommend how to best reach your current audience for ideal response rates https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - 1. Work with our team to define your main goals for your survey https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - 4. A comprehensive analysis report with recommendations on next steps and business decisions https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - 3. You get professionally written questions that will help answer your key questions, including advanced question types like Maxdiff analysis or Conjoint analysis https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1622060163246-VWVE9IKGC0SYM7N15M1X/Screen+Shot+2021-05-26+at+2.15.48+PM.png Survey Design Services Packages - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1622060344290-MRSIZ28AWJ3YZSPEIT8O/Screen+Shot+2021-05-26+at+2.18.45+PM.png Survey Design Services Packages - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - Customer Experience You may think you know what your customers want and how their experience is with their brand - and you’d know even more if you were diving deep into their experience with your brand. We can help with that. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - Feature Prioritization If you’re considering developing new features for your product a survey can dramatically improve your success - understand directly from your customers what features they truly want and which you should prioritize for development. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - Pricing Surveys Nailing the right price that balances your profit goals and captures the maximum amount of users takes finesse - and we can help with that. Using several methods like Van Westendorp and Conjoint Analysis, we can show you the ideal price range for your product. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Survey Design Services Packages - Market Research If you’re considering launching a new product or feeling out a market - we can help you source an audience and write questions that will answer your key business questions. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1622661874809-EU4FPJR7ELOQ62E6SN7R/Survey+Design+Workbook.jpg Survey Design Services Packages - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Survey Design Services Packages https://www.insightlimeanalytics.com/data-checklist-lead-magnet daily 0.75 2023-06-23 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/c73df3de-0b0b-4991-9146-d1c221f996e5/Laptop-mockup-start-using-data.png Free Guides https://www.insightlimeanalytics.com/google-analytics-packages daily 0.75 2024-04-30 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/b7a693f0-a95e-48ac-86a7-68a96254ca9c/MB-image-2.png Google Analytics Packages - Nearly 40 million websites use Google Analytics. Who is the trusted GA professional in your corner? Take full advantage of the data you’re already collecting with the help of professional Google Analytics consultants. We go beyond tagging and implementation and get you started actually using that data that you’ve worked so hard to collect. Whether you need a quick look to understand your opportunities or you’re an enterprise client on Google Analytics 360, we have the expertise and vision to turn that data into revenue. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Google Analytics Packages - Advanced Consulting and Staff Supplementation If you need help long-term or are looking for more advanced analytics solutions like setting up A/B testing programs, Google Analytics 360 Consulting, or GA tech stack solutions we offer retainers and temporary staff supplementation for our larger clients. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Google Analytics Packages - The Mini-Audit Get a full report of your current implementation and insights about your website behavior. PLUS a 30-minute consultation call with an analytics expert. PDF GA Audit A 30-minute Consulting Session https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Google Analytics Packages - The GA Project Like having an analyst on your team. Our analysis projects are for companies who either have a specific area they want to focus on like their cart dropoffs or source performance or want an in-depth look at their website. PDF GA Audit One-Hour Recorded GA Training Session Custom Analysis and Recommendations https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/c01ccf43-9686-486d-9a17-a373953ada34/tan-top-wave-banner-blue-line.jpg Google Analytics Packages https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/06ea1327-3115-4d32-91ac-c6bdc2b3dd05/Trend-Micro-Logo.png Google Analytics Packages https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/a6a69ab3-b894-4b98-9442-45fb21c09934/September-Circle-Logo.png Google Analytics Packages https://www.insightlimeanalytics.com/our-approach daily 0.75 2023-03-20 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/4b2edce2-b999-40f8-9847-34b448052e0f/About-comic-with-Pepper.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/cf4a9424-a789-42d8-b5ad-7332c062f7ad/Lime-image.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Approach https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Approach https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Approach https://www.insightlimeanalytics.com/environmental-mission-statement-1 daily 0.75 2023-05-09 https://www.insightlimeanalytics.com/press-releases daily 0.75 2021-10-11 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1633931256575-BRFPG7SVHF85E86OL330/Haha%21+Companies+talking+about+big+data+and+they+don%27t+even+use+their+current+data+to+make+business+decisions.jpg Press Releases - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1623588980777-B3LBAXMMV8HFB0K84L8A/Marybeth+Maskovas+-+Insight+Lime+Analytics.jpg Press Releases - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.insightlimeanalytics.com/careers daily 0.75 2023-10-18 https://www.insightlimeanalytics.com/videos daily 0.75 2023-07-26 https://www.insightlimeanalytics.com/newsletter-signup daily 0.75 2021-12-02 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1627815698425-A7X3HWHMIDVKYAU5DY9W/dianissim_photo-34.JPG Insight Lime Newsletter https://www.insightlimeanalytics.com/data-strategy daily 0.75 2023-10-11 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9e8631ad-593d-4601-996a-d3624149dcf9/Untitled+design+%283%29.jpg Data Strategy - The Data Strategy Project We offer an easy-lift data strategy project that inserts us into your org. We assess your needs by interviewing key stakeholders and understanding the pain points of your departments - from tools to how they use them. Once we have the big picture we work with you to create data use cases that will show immediate results & help you fill in any gaps we identified in our analytics assessments. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/752234cc-2164-48e3-81ad-f07d40e5e82b/Prominence+Health+Plan+Pitch.jpg Data Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1697048486784-9GIWCR3UNJACGSLUVBC7/image-asset.jpeg https://www.insightlimeanalytics.com/home daily 1.0 2024-04-15 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/078e440e-dbee-448f-8830-f8f296193377/Data-strategy-expert-image.png Home - We guide data leaders in organizations to embrace the gap in their data maturity. 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We provide analysis that can be turned into action. Analytics interpretation for web analytics, surveys, app analytics, and your current optimization tests are all in our wheelhouse. We can coach your current analysis team on how to deliver more actionable insights and do deep-dive projects to help you drive new business decisions. Learn More → https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/3fe698ba-4297-4721-806e-a468a3e1d52b/Untitled+design.jpg Home - Data Strategy Having analytics implemented is one thing. Doing something with the wealth of data your company collects from all sources is another. Finding projects and organization structures for your company takes vision. And we can help with that vision. Whether you know you want to design a solid CRO program or need to find a way to communicate data across your organization. Learn More → https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/04255213-d894-4810-8a5d-904429fd46cf/Vai-image-3.png Home - Survey Design All of your behavioral data is great - but have you actually asked your customer what they think? If you haven’t, you’re missing out on a valuable understanding of why your customers choose your brand - and how to make it even better. We design feature prioritization, market intelligence, and pricing surveys that are based on scientific methods & consult you on how to use the results to improve your customer experience. Learn More → https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/cf4a9424-a789-42d8-b5ad-7332c062f7ad/Lime-image.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/c01ccf43-9686-486d-9a17-a373953ada34/tan-top-wave-banner-blue-line.jpg Home https://www.insightlimeanalytics.com/business-intelligence-consulting daily 0.75 2023-03-20 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/5d9d0a7b-336f-4307-844a-0f4f218ec61e/Business+Intelligence+Consultant.png Business Intelligence Consulting - WHAT IS BUSINESS INTELLIGENCE Business intelligence is a broad term, we get it. It covers everything from business analytics to data visualization. Not to mention business intelligence strategy and tool infrastructure. That's why our business intelligence consultant team is here to help. We can recommend what your business truly needs that will make the biggest impact. Adding additional business intelligence chops to your team can benefit you if you're a smaller company not ready to hire internally as well as large organizations looking to supplement specific tool knowledge or help keep up project momentum. We can help you answer whether you should use looker vs tableau, where the next big opportunities are in your business, and how to show those opportunities to senior management. Having the additional support can help your senior leaders make better decisions, which will lead to more revenue for the business. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Business Intelligence Consulting - Plan We'll work together to create a package or a retainer that fits your size and requirements https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Business Intelligence Consulting - 3. Validate We validate any models we create with real data and help you mature into a full-in house team https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/9def56bc-70f5-475e-9028-b06e65247d2f/transparent.png Business Intelligence Consulting - 2. Collaborate Our business intelligence consultants become part of your team, invested in helping you grow https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1645039575518-6V79K3ITDP05E6S5UXWT/58429d58a6515b1e0ad75ae8.png Business Intelligence Consulting https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1712005769364-3SNO2UBQX1UUABJ48UK8/Tailwindlogo.png Business Intelligence Consulting https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1638221492478-W31U62TXCG0TZV51J65W/image-asset.png Business Intelligence Consulting https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1645039904611-YA0WDIB6LYJGW6FK6DDT/logo-1-1.png Business Intelligence Consulting https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1692989574726-IH0AJDWG4X8LVXCLTXM3/Trend-Micro-Logo.png Business Intelligence Consulting https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/1645040143035-B9X8VT1TVXJ7ZDG9ZAFO/global_data_logo_horizontal-1.png Business Intelligence Consulting https://www.insightlimeanalytics.com/long-form-page-template-1 daily 0.75 2022-04-11 https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/5d9d0a7b-336f-4307-844a-0f4f218ec61e/Business+Intelligence+Consultant.png Long Form Page Template (Copy) - WHAT IS BUSINESS INTELLIGENCE Business intelligence is a broad term, we get it. It covers everything from business analytics to data visualization. Not to mention business intelligence strategy and tool infrastructure. That's why our business intelligence consultant team is here to help. We can recommend what your business truly needs that will make the biggest impact. Adding additional business intelligence chops to your team can benefit you if you're a smaller company not ready to hire internally as well as large organizations looking to supplement specific tool knowledge or help keep up project momentum. We can help you answer whether you should use looker vs tableau, where the next big opportunities are in your business, and how to show those opportunities to senior management. 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Almost every large company today has a wealth of data about their current and past customers. Yet, we rarely use that information to validate our customer personas and improve their experience. One of the quickest ways to get actionable insights from your behavioral data is to identify behavioral clusters that can be turned into personas. A cluster analysis is a high-success project for your company to invest in that can catalyze engagement in data across the organization. https://images.squarespace-cdn.com/content/v1/5eb186399c6ea742358798ab/844285e0-5d76-4abc-b0f2-8aa942434b28/cluster-icons.png Data-Driven Personas - Cluster Analysis: The New Way To Understand Customers Marketing personas created from your existing data represents our most valuable customers - the people who are actually purchasing from you right now. Understanding their purchase behaviors and how they interact with you is the key to being customer-centric. 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